At last water gardeners have their very own magazine again; an informative and inspirational guide to building and looking after water gardens, what products to buy and what tools to use. A constantly updated digest of news, articles and informative features.
People interested in ponds have been (and still are) served really badly. Not only is the subject they are most interested in just occasionally brushed on by the general gardening press, there is nowhere they can go for a comparative guide on materials for pond liners, pumps, filters, u/v’s and all the kits and paraphernalia that tempt them from the aquatic store shelves. As for the aquatic stores themselves for whom everything is either DEAD STOP or FULL BORE, customers with complicated queries never come in when it’s quiet. So how is a potential customer to find out what is really best for him, and what to do when he finds out?
There has been a parade of magazines on the subject, some of them very popular when they were good, but excessive competition and the lack of any real knowledge and experience from the in-house staff meant their eventual demise. All of them have either ‘gone bust’, merged or folded. So what has happened to the stranded readership? They went looking for their information on the internet, and that is where Water Gardener Magazine.com is and will be, a new beacon of information for the future.
Water Gardener Magazine.com (http://www.watergardenermagazine.com) is here to help you solve your problems and for you to solve your customers’ problems. I’ll let the magazine speak for itself. Go to the ABOUT US page to see the main aims and intentions for the near future.
But basically the magazine is here so that you use it can tell your customers what is good, better, best about the products you sell. The magazine in turn will show the importance of those products and how to put them together or use them in diverse activities from building complex water gardens to feeding fish food. For people like you, who are the backbone of the watergarden industry, this is the best place to advertise on the internet.
But we don’t just want your advertisements, we want your news: new product launches, new extensions of premises, new landscaping projects, new staff. We want to know what makes your business tick. Small features will be included in the news items and articles in the magazine, where appropriate. It will cost you nothing. But if you want a permanent presence then we have something else on offer.
Very soon the magazine will have a Directory of Aquatic stores in your area, what they sell and what they specialise in; a Product Manufacturers and Suppliers Directory giving a list of all the types of products each manufacturer makes and who supplies what to whom; and also a Directory of Landscapers in your area and what they think their special skills are particular to water gardens.
You must make sure you are included because its FREE! BUT for a modest setup fee and a retainer, you can be included with a built-in link to your website.
If you haven’t got a website then you can reserve your own corner of the magazine, a page or two or three with pictures, biography and an up-datable ‘blog’ if you wish, announcing forthcoming events, new products and special offers.
See below for more details, special rates and ideas to get things rolling in 2007
AND if you are interested in advertising on Water Gardener Magazine.com, please contact Peter May, who will be happy to help you.
Email: advertising@watergardenermagazine.com
Tel: 01761 463 385
Mob: 07985 750 323
Water Gardener Magazine.com
Stoney Batch
Street End Lane
Blagdon
North Somerset
BS40 7TW
UK
ADVERTISING RATES AT Water Gardener Magazine.com
(These prices are not subject to vat but may be at some point subject to one month’s notice)
Main Page Strip Banners
SPECIAL OFFER: Each advertising contract of over one month comes with a ‘special article’, editorial or news item complete with images.
Half banner advert with copy and artwork supplied by the Advertiser:.................................................................. £75 per month
£25 per week
Full banner advert with copy and artwork supplied by the Advertiser:................................................................ £125 per month
£45 per week
OR
Half banner advert with copy and artwork supplied by the Advertiser: £10 per 100 clicks
Full banner advert with copy and artwork supplied by the Advertiser: £20 per 100 clicks
Half banner advert with copy and artwork supplied by the Magazine: by negotiation
Full banner advert with copy and artwork supplied by the Magazine: by negotiation
All these come with links to your website. This will help you monitor the effectiveness of your advertising.
There is also a highly sophisticated estimating tool that can work out the most suitable products for building your pool. This machine takes everything into account, even from an engineering standpoint including the bore size of the hose you might use and whether you are using a pump to power a fountain at the same time as a waterfall and so on. At the moment there are just sample products on it to help it run, and the version as it stands was designed for Blagdon Water Gardens to run on in-store computers. The suggested suitable products displayed can be changed to suit your product range. If you advertise with Water Gardener Magazine.com your product range will automatically be included in the menu of product choices so that potential customers can budget and compare prices.
The performance figures that the pumps and filters featured are based on are those of the manufacturers. There were comments from a number of retailers in the order of:
“Well, such’n such is quite good filter but I would never recommend it for a pond that size!”
or
“I would recommend that pump for a waterfall up to 3feet but after that it really tails off.”
We also know that some pumps make terrible fountain pumps and some should never be recommended for filters, let alone pressure filters. In cases like this the pOndbOt(™) can be tweaked and readjusted to suit exactly how a business would prefer to see a particular product recommended in a matter of seconds, and for this there would be no charge.
If you wish to feature your products as the default products in any estimate
on the pOndbOt(™)..............................................................................................................................................£200 per month
For the pOndbOt(™) to display your products exclusively when it is
acessed from your advert, insertion or directory entry or even website:.....................................................................£200 per month
Directories
RETAILERS DIRECTORY (DIRECTORY OF AQUATIC STORES)
Are you a retailer or aquatic store?
Would you like to be listed in our Retailers Directory?
If you are a water garden products retailer or aquatic store, you can get a FREE Basic listing in our Retailers Directory. Intermediate and Full directory listings are also available.
Click here to add your directory listing
If you wish, you can upgrade your Basic listing to an Intermediate or Full listing. This gives you the opportunity to tell your customers much more. Full and Intermediate listings are also displayed above Basic listings.
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Basic insertion - FREE:
Product types Name, address and telephone number
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Basic directory listing |
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Full directory listing - additional page |
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Intermediate or Skeleton Insertion - £90 per annum:
Product types Contact details Email and website links Logo & tagline Owner details Opening times
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Intermediate directory listing |
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Full insertion - £25 per month or £250 per annum:
Product types Contact details Email and website links Logo & tagline Owner details Opening times Link to Google maps PLUS an additional page with more info on products, a description of the shop, special offers, and up to 5 images
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Full directory listing
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Full insertion - additional option - RETAILER OF THE MONTH article - £250:
Please contact Peter May for more details.
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To upgrade to an Intermediate or Full listing, you will need to send a cheque for the first year's fees to Peter May, Water Gardener Magazine.com, Stoney Batch, Street End Lane, Blagdon, North Somerset, BS40 7TW, quoting the Username(s) of the account(s) you wish to upgrade (see notes below).
You can create your Intermediate or Full directory listing at any time, but it will not be displayed until your cheque has cleared.
PLEASE NOTE:
- You can only create ONE listing per login account - if you want more than one listing (for example, if you have two shops), you will need to create another login account.
- If you have more than one listing, they can be of different types - for example, one Basic and one Intermediate.
- Fees for Intermediate and Full listings are payable PER LISTING - i.e. if you have two Intermediate listings, the fee will be (2 x £90) = £180 per annum.
- At the end of the year, you can renew your Intermediate or Full listing by sending a cheque to Peter May, as before. If you do not renew, your listing will revert to a Basic listing.
DIRECTORY OF MANUFACTURERS AND SUPPLIERS OF AQUATIC PRODUCTS AND PLANTS
Directory of Manufacturers and suppliers Basic insertion: type of product
insertion of name address and telephone number……………………...............................................................................………FREE
Intermediate or Skeleton Insertion: contact details, address, basic product lines, one image, website link….………………………..£90 per annum
Full directory insertion of contact details and web links, address,
pictures of products (640x480pxls), and main product lines, even MRPs.
The layout of the page and what the client wishes to achieve from their presence
on the site can be discussed and layout will be constructed accordingly.
Initial set up……............................................................................................................................................….£350 per page for
a year,
for subsequent years thereafter…........................................................£25 per month
Or £250 per year
This price is on the understanding that you supply the images and a fully detailed reply to the questionnaire supplied. We can assess the manufacturing premises and supply product images for the article for an extra £100 plus expenses at 40per mile beyond 50miles from Bristol. Overnight expenses beyond 200miles.
DIRECTORY OF LANDSCAPERS SKILLED AT CREATING WATER GARDENS
Directory of Landscapers Basic insertion:
Name, address and telephone number……………………………….…...................................................................................….FREE
Intermediate or Skeleton Insertion: contact details, address, one image, specialities
in less than 50 words, email and website link……...............................................................................…………………….….£75 per annum
Full directory insertion of contact details and web links, address with room for pictures of up to 5 projects, staffing and skills details, and biography of the business. This can be set up as a permanent webpage with links to the suppliers of your raw materials.
For the initial page set up and one year online presence………........................................................................…….£250
For subsequent years………....................................................................................................................……..…£200
Or £20 per month
This price is on the understanding that you supply the images for your projects and a fully detailed reply to the questionnaire supplied. We can assess the sites and supply images for the article for an extra £100 plus expenses at 40per mile beyond 50miles from Bristol. Overnight expenses beyond 200miles.